Brand Impact Measurement from real-life opinions and experiences for brands, voiced by Greeks. Favourite Brands 2014 commissions an independent research in order to identify the brands favourability in Greece, as voted by marketing experts, business professionals and thousands of consumers.
Our goal is to open a communication channel with the audience and discover what experts and users are saying for brands in each product category. Favourite Brands poll starts from measuring brand favourability but will also include and provide information regarding the impact of brands, such as:
The annual results will be published on 31 March of 2015. Our ranking tables are based on the opinions of marketing experts, business professionals and thousands of Greeks consumers.
Go to the Favourite Brands site